Testimonials

"Choosing Sarah to sell my mom's Santa Rosa home was the best decision I made. From the start, her transparent approach and clear pricing options stood out. No hidden fees, no surprises and her commitment to avoiding dual agency was a major plus.Throughout the process, Sarah's dedication shone. She orchestrated everything flawlessly, from decluttering the house to coordinating with stagers and vendors. Her pricing strategy was spot-on, and her hard work paid off—we sold quickly and at a great price. Beyond her professionalism, Sarah's warmth and integrity won me over. She's not just an excellent agent but also a genuinely wonderful person. If I could, I'd give her six stars!"    

~Ellen Zigmont

“Sarah Carlson has been our realtor for the last twenty years.  She helped us buy and sell our first home and upgrade into our current one. We really appreciate her attention to detail, professional guidance, and expert advice.  Over the years, we have reached out to her numerous times for her recommendations on home improvements and vendors. She has never steered us wrong.  Sarah Carlson is a highly professional realtor that provides complete customer service for her clients. We highly recommend her.”

~Jarod and Tracie Neigum

"We, my husband and I, have purchased three homes with Sarah and each time she has done an excellent job! What first impressed us about her was how well she knew the area. She's been an agent in Santa Rosa for over 25 years and knows almost everyone! Then, we were really impressed with her outgoing and bubbly personality which made her a pleasure to work with. And then, when it was time to close on our first property, she held our hand through all of it and helped us to understand the process. When it was time to buy our next property, we didn't even think twice about what agent we were going to use, it was going to be Sarah! We used her again for the purchase of our third home as well. We plan on selling one of our homes in the near future and we will definitely be using Sarah again! We would never use anyone else because she has always been the best! She fights for you, listens to her clients and is very professional. You won't regret or be disappointed if you use her!”

~The Nowotnys 

Sarah Carlson is an incredibly experienced real estate professional. She took great care in helping us buy our first home and took the time to make sure we felt comfortable, educated, and supported. We love Sarah and will definitely be working with her again when we are ready to purchase our next home!

~Andrew & Sarah Reynolds

“I have known Sarah for over 20 years and have worked with her on 5 real estate transactions. I would only consider another agent if Sarah was not available to me. Sarah is a consummate professional. She is very knowledgeable about all aspects of real estate, the market, and Sonoma County in general. If she doesn't know the answer to a question, she will research and get back with an informed answer. Sarah is also fun to be around! She has a great personality and has a great way about her when dealing with people of all ages and backgrounds. The best thing about Sarah is her ethics. I have absolute trust in Sarah, which is very important to me when I'm taking a major life step in purchasing a home!”

~Betsy Schaffer 

Sarah is an outstanding real estate agent. I have worked with her twice now when making a home purchase and selling a home. I really appreciate Sarah expertise and energy throughout the process. It's a game changer to have her insights when navigating these complex transactions with so many steps where the right guidance makes all the difference. I highly recommend Sarah!

~Kurt Hoffman

“Working with Sarah is always a pleasure. She’s not just passionate about real estate, but is also deeply committed to her clients’ satisfaction. From staging to negotiations, she ensured every detail was perfect. With Sarah, selling our home was a breeze. If you’re looking for a real estate agent who not only excels at her job but also genuinely cares about her clients, look no further.”

~Cindy & Henry

“Sarah was absolutely instrumental in making our home selling process a positive experience. We had worked with other realtors and companies in the past, but Sarah surpassed our expectations. She was flexible and understanding of our timeline yet extremely efficient and helpful. She took all of the hassle out of the home selling process by anticipating our needs and advocating for us every step of the way. We would be happy to recommend Sarah to anyone buying or selling a home and look forward to working with her again in the future. Thank you Sarah!” 

~Mike & Samantha

“Buying a house at a young age, we were definitely scared but Sarah made the process easy for us. We were recommended to Sarah by a previous client who loved working with her. We had a great experience with Sarah and would definitely recommend her to others. We enjoyed the home buying process and owe it all to Sarah.”  

~Jesus and Cassidy Plata

“Very attentive to details, always prompt, very professional, a pleasure to work with. Made a usually stressful situation smooth. Thank you very much Sarah.”

~Frank Damante

“My wife and I both feel that we have been incredibly lucky to meet Sarah and have her help us through the process of buying an investment property in Santa Rosa. She has been so supportive throughout, listening to our needs, and discovering alongside with us, what mattered to us. We feel so lucky! Thank you so much Sarah for being by our side.”  

~Jean-Yves Bouguet

“We have had the pleasure of knowing Sarah Carlson for many years on a personal level. She was, no doubt, our first and only choice to represent us when selling our home. She really took care of us and communicated everything that we needed to know thru the whole process. We couldn't be happier and we would definitely recommend Sarah to anyone that may be looking for someone that is professional, caring and that is spot on with the knowledge of the market as a whole. Thank you Sarah!”

~Kris, Kristie & Hannah Kilgore

“This was my first home purchase and Sarah Carlson made it an absolute breeze. Handled every single detail, told me exactly what steps needed to be completed and when, truly couldn’t have made it any easier!”

~Jessica Begley

“Sarah went above and beyond to help me during my house hunt. She navigated through the covid setbacks and setbacks from other realtors flawlessly. I never once felt she wasn't putting 110% effort into helping me and I always felt like a priority even though I know I was not her only client. I will be recommending her highly to friends and family!”

~Mason Stokes

“I was VERY THANKFUL for Sarah and her complete professional work ethic. When I choose to buy or sell another piece of property Sarah will be my go to gal. Sarah is a delight to work with.Sarah is a wonderful asset to the real estate industry. I have said before that Sarah was my "go to girl" I will not use any other person when it comes to my property needs.” 

~Colleen P. Spiers

“Sarah is the consummate professional, providing needed information and excellent support that went beyond the call of duty. Can't say enough - she is the best!”

~Steve & Jane Eckels

“Sarah has been handling family property for years. I knew she would make the process seamless and I wasn’t disappointed.”

~Carol Temple

“I have had the pleasure of working with Sarah many times over the past 18 years as both a purchaser and seller of real property, and have been pleased and impressed with the outcome every time, and on every level contained within the process of a real estate sale. I call it "the Sarah Carlson magic," because of the excellent results always achieved by this extraordinarily talented real estate professional.”

~Ian Gordon

“Sarah is a local who knows real estate in Santa Rosa. Sarah has the patience of a saint. Our sale was complicated by a volatile, off-season market and a buyer having trouble selling their house. Sarah held it all together.”

~Jeff Meade

“I am new to the area AND a first time home owner. Sarah made this challenging process clear, smooth and enjoyable. I completely and confidently relied on Sarah's expertise, as well as her knowledge of the neighborhoods and other professionals to use, and very much  appreciated her patience, flexibility, understanding of my needs and wants, and always available to patiently walk through my many questions. I highly recommend using a real estate professional when making such a big investment and Sarah Carlson is the one to use in the Santa Rosa area. Thank you very much, Sarah!"

~Kristin Loheyde

“Sarah was extremely helpful in my search to buy a home in the Rincon Valley area. She always made herself available when I wanted to look at a listing and her feedback was very helpful and it led me to the house I purchased and I love it. Perfect area, right in my price range, totally what I was looking for.”

~Trooper Marcellino

“I wholeheartedly endorse Sarah Carlson for all of your real estate needs. Sarah represented me in the purchase of my home in 2001. I had 16 wonderful years in that home as it fit my needs perfectly. Sarah even exceeded my expectations in the sale of my property by listing the property, obtaining multiple over bids and selling the property through close of escrow all within in 10 days. Without a doubt, Sarah will be my choice for all future real estate sales and purchases, and I gladly recommend her to friends, family, and members of the community who want a true professional as their representative."

~Ian Gordon

“Sarah was always there for us. My husband was having a rough time and she handled him really well. She knew exactly what to do to get the house ready and was always available. I would strongly recommend Sarah to friends, family and co-workers. Thanks Sarah.”

~Julie Carlson

“Sarah Carlson stood out from the others and showed us she was a "go-getter". She sold our mother's home in record time, was professional at all times, and did an outstanding job for us. That is why we chose her to sell our house. We were not disappointed. Sarah always has a smile on her face and is wonderful to deal with. She's competent, quick to respond to our questions, and very knowledgeable of the whole real estate market around us. Sarah got us multiple bids and we sold our house for more than we expected, thanks to Sarah! I just wish we had had Sarah in El Dorado County when we bought our new house. We definitely missed her professionalism. We definitely would recommend her highly.”

~Terrye Templeton